Month: June 2017

For years we have been able to post on Google+, Google’s social media platform. We have also been able to post through Google My Business, giving people necessary information about our business. Now, Google has provided businesses with another way to engage potential customers: Google Posts.

So what exactly makes Google Posts different from Google+ or Google My Business? When a person searches for your business on Google, not only will your Google My Business info pop up, but they will also see a promotional post that YOU create for your latest event or product. These posts will be interactive, with a short message and clickable button.

Want to learn how to make them for your business? Here’s how it’s done:

Continue reading “How to Use Google Posts”

Recently, we discussed what off-page SEO is and how beneficial it can be for your business. We know that having informative content, keywords, and blog posts will help your website rank high on the SERP (search engine result page), therefore, it is also necessary to apply the practice of off-page SEO to help your website ranking high.

Practicing off-page SEO is based on your reputation, authority, and popularity outside your website, like on social media platforms. Keep in mind, the practice of off-page SEO is a long term strategy but the payoff is huge because you are doing more than just increasing followers, you’re building a community that is truly interested in your industry.

Continue reading “Perfecting Off-Page SEO”

Continue reading “Keywords and their Importance to SEO Strategies”