Month: July 2017

Ever walked into a bar on a Friday evening hoping to come across a party but only stumble upon a few people. Welp, that’s what it feels like to be on Google Plus, and it’s not getting any better. Google Plus was launched to help people keep their content organized but didn’t offer anything new compared to other social platforms (Facebook, Instagram, Twitter).

The company realized that Google Plus was such a fail. So to come back from that downfall, they’ve introduced Google Post. Keep in mind, ‘Google Post’ isn’t the official name for the feature but that’s what everyone is going with.

Continue reading “Google Post Will Benefit Your Business”

Social media platforms are extremely useful for businesses. It gives businesses the opportunity to reach people in the city, state, nation and even world wide. Although simple to use, it might be confusing and time consuming.

Fortunately, Snapchat has made it an easy process for businesses to advertise on their social platform. Use this guide to help you create a winning advertising campaign on Snapchat Ad Manager.

Continue reading “Creating Ads On Snapchat Ad Manager”

From brand awareness, to customer relationship management, email marketing will benefit a business in multiple ways. It allows businesses to reach mobile customers, keep customers on their toes, provide incentives, and much more. Many marketers and businesses use this tactic to retain their customers, develop relationships, and get repetitive business.

Setting up an email marketing campaign may be easy, but getting customer to open the email is not. This is a common problem many businesses face through email marketing. Although you’ve set up a great email campaign, there’s something that stands in between the customer’s decision on actually opening it: the email’s subject line.

Continue reading “5 Tips On Subject Lines – Improve Your Email Marketing Campaigns”

Has Snapchat finally come to play with the big boys (aka, Facebook and Instagram)? While its competitors have been killing the social media advertising game, Snap Inc. has struggled to become a meaningful advertising platform for businesses.

Now, however, Snap Inc. has released a new feature for advertising on Snapchat called Snap Publisher.  It’s a user-friendly ad creator where in a few simple steps you can create an ad to run on Snapchat.  Could this be the changing point for Snap Inc.? We think this is a step in the right direction, and we are actually excited to see where Snap Inc. will head from here.

Continue reading “Advertising on Snapchat with Snap Publisher”

Remember when you had to write a paper assignment in grade school? Whether it was a persuasive essay, a descriptive essay, or a narrative essay, they all had to include a title.

If you had no title on your essay, you’d get points deducted. Although it was a tiny part of your essay, it’d hurt your grade over all. Well, that’s exactly how title tags work for websites. If your website doesn’t include any title tags for your pages, it’s going to hurt your overall online presence. Without title tags, search engines and customers will have a hard time finding you.

Continue reading “Why Should You Care About Title Tags”

Business owners and marketing teams have to strategically think of how to get customers to check into their business on social media networks. Businesses usually advertise it in store, or offer incentives to get customers to check in. Why do businesses even bother?

Continue reading “How Facebook Wi-Fi Will Benefit Your Business”

We are positive someone’s told you before how “optimizing your website will help you grow your business”. Let us assure you again, they weren’t liars. The right keywords, strategies, and techniques will make it easier for your customers to find you online.

It’s not an easy task, but if you want to give it a shot, here are a few things to keep in mind before optimizing your website.

Continue reading “SEO: Tips Before Optimizing Website”

Snapchat has been the greatest tool for celebrities. They get to share their lifestyle with their fans in the most authentic way. Unfortunately, it’s been a downer for businesses. Although Taco Bell has done a great job on integrating Snapchat into their digital marketing plan, other businesses had trouble.

Continue reading “Snapchat Will Now Benefit Your Business”

Continue reading “Content Optimization”