The Business of Being Social: To Get Serious About Your Business, Get Serious About Social Media

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Are you on social media yet? It’s not just for selfies; it’s a place for building your brand and should be a part of your marketing strategy since it lets you tap into large networks. So what are you waiting for? Here’s your crash course on how to utilize the popular social media platforms and make the most out of them for you and your business:

On Facebook, once you complete your profile, you can create a business page, and use it to share your products or services consistently and interact with other pages of interest.

Twitter allows you to engage with people you’re following, and who are following you, and is a great way to promote your business with consistent updates. Twitter also serves as a great customer service tool for responding to customer feedback.

With Instagram you can create a business page and show what you do in a creative way. You can tell the story of your business through your photos, take people behind the scenes with Instagram Stories, expand your reach with #hashtags, and use advertising for brand awareness.

Joining LinkedIn helps you to let people know the latest about your business with status updates and personalized outreach messages. You can become parts of groups and develop relationships, and share industry news.

If you feel that you could use some help with your brand’s social media marketing, the team at BSG has the experience you need. We develop effective and organized social media strategies and manage social platforms properly for businesses of all types. Contact us today to learn more about what we can do for you.

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