Month: May 2017

Better Customer Experience for your Car Dealership Website

According to Relevate Auto, 72% of people say that they’d visit dealerships more if the process of buying a car was easier. Your customers would even be willing pay a little more for a better experience at the dealership. This is why customer experience has to be the number one factor. It applies to your car dealership website, too.

Today, the hunt for a new car begins on your company’s website. The CX (a.k.a. customer experience) is good on the dealership’s site, then people will tend to be more loyal to your dealership. And if this is the case, the process of purchasing a vehicle will be easier.

So, now here’s the question, how do you make your dealership’s website geared towards customer experience? We’ll explain.

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Change Focus of SEO and Content Needs

It’s important to stay ahead of the SEO game, as Google is constantly updating their algorithm.

Those brands that adapt thrive and succeed in the age of information. On the other hand, the ones who do not think ahead tend to fall behind.

Don’t be one of those companies that falls behind.

Luckily for you, we will summarize what you need to do in order to get a jump on your competitors in both SEO and Content Marketing.

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The Cover’s Better

I once knew someone that believed there were no good cover songs until I pointed out the Jimi Hendrix version of All Along the Watchtower, and then they changed their tune. Much like the video at the top of our article here, Facebook has changed the game and made covers that are better than the original, testing out video cover images for pages.

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What The *Bleep* Is Off Page SEO?

A new client asked us recently what Off-Page SEO was. So, we thought we would dedicate this week’s article to Off-Page SEO – if this client had this question, maybe other clients do too.

Off Page SEO is similar to On Page SEO (SEO as you know it) in the sense that it improves and assists your website in ranking well on the SERPs (Search Engine Results Page). However, the difference between the two is in the name – SEO tactics, practices and activities off your page, in other words, off your website.

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