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SOCIAL MEDIA MARKETING

The first thing about social media marketing is… well, social. It’s about you. It’s personal and both inviting and demanding. Here at BSG we like to think of your social media presence as being very much like creating an online dating profile. It compliments and terrifies you at the same time. After all, the reason you are thinking about engaging in social media is to represent your business in the best way possible in order to attract potential customers that hopefully, will one day have a strong, loyal, long lasting relationship with your business, or even become customers for life. All your intentions are good and all systems look to be pointed in the right direction.

Yet, at the same time there lurks that feeling of pressing the wrong button or putting in the wrong phrase that suddenly careens your name, repute and business right into the ground. It suddenly brands you as idiotic, evil, or being ranked down somewhere between pig swill and pond scum. Frighting indeed. Even though you are scared, there is something inside you that makes you advance and move forward. Should I or should I not engage? If I do, what will people think of me? If I don't, what will people think?

Still, you want to go to the Big Dance. You want to get asked out and you really want that flower on your shirt. Therefore presenting your business and self as the very best is very important. You will risk the pratfalls and pitfalls to gain the goal of becoming successful. That is why serious social media is left to the experts; people who fully understand the subtleties of the technology. BSG has the expertise to let you know where you should go and where you can go wrong. The wise choices can be made consistently with the best guidance.

What to expect from our team!

When starting your “BSGHarmony” profile, if you will, we’ll meet with you in order to get to know you and your goals better. Again, your social media constitutes a very public representation of your business. If your personality doesn’t come through like the “Dancing With the Stars” mirror ball, it will be obvious. Leave it to us.

We take the time to learn more about you and your audience than you might imagine. BSG studies what makes you shine and sets you up. We discover what they like in order to increase engagement on the page, pull out all the stops to make it happen. Outreach comes next to uncover ways to find new prospects that you will want as a fan. Lastly, we’ll want to set up shared calendars and quality content so that we’ll always know what’s going on in the life of your business…and make sure you are always on the dance floor.

Now, time to meet your perfect match...

Use social media to benefit you.

About:
What’s going on? I’m Facebook, I love sharing updates, pictures, videos, and chatting with my friends (and I’ve got a lot of them). My favorite movie is The Social Network. I think I’m someone you’d like to spend a lot of time with.


Why Choose:
If you want to reach the most people possible, scroll no further. I’m very popular, in fact, I’m connected to about 1 billion people around the world.


What I’m Looking For:
I know everyone says this, no really I know that, but I don’t really have a particular type that I’m looking for. I interact with almost 2 billion active users a month. I’m open to everyone, local businesses, organizations, brands, public figures, entertainment, or people supporting a cause, I’ve helped them all. So if you’ve got something to share and maybe want to spend a little on advertising, I’d like to be your friend.

About:
Hi, I’m Instagram, I’m part foodie, part fashionista. I also enjoy photography, making short films, and sharing adventures with my best friend, Facebook.


Why Choose:
If you’ve got something to show off I can get it to the right people, and with a cool filter. Not only that, but I can get Facebook to get your stuff out too.


What I’m Looking For:
Much like my partner Facebook, I’m open to anyone that wants to share photos or videos. But, what I really love are people that are into fashion and are well traveled. I won’t say that I only like younger people but, 90% of the people I talk to out of the 400 million active users a month are younger than 35. I’m pretty proud to say that right now 48.8% of brands have profiles with me and by 2017, this is predicted to rise to 70.7%

Use social media to benefit you.
Use social media to benefit you.

About:
Sup? I’m Twitter. I keep things short.


Why Choose:
If you’re always on the go, but still looking for conversation #PickMe


What I’m Looking For:
Like I said, if you’re on the go, I’m cool with that. 80% of the 300 million people I tweet with each month are on their mobile devices. I’m looking for someone that wants a committed relationship, after all, my followers usually only follow 5 businesses and 77% feel more positive about a brand when their tweets have been replied to.

About:
Yo! What’s up world? I’m YouTube. I’m a jack of all trades. If there’s something you want to learn to do I can probably show you. Some of my favorite things are cats, music, and movies.


Why Choose:
If you’re a film buff like me, or just like shooting videos, we should definitely get together. My homie, Google, may even feature our collaboration up front on their search pages.


What I’m Looking For:
I love creative types. I don’t have time for people that want to sit around and watch TV. Last year, people spent 4% less time watching TV, while time watching my videos went up 74%, so I’m awesome, right? If you feel like talking about business, advertising things, or just sharing fun stuff that happened to you I’m totally down for that. People watch over 3 billion hours of my videos every month so, let’s make something together.

Use social media to benefit you.
Use social media to benefit you.

About:
Dear sir or madam, the first thing you should know about me is that I’m all business. As the 1986 classic says, “you gotta have a JOB if you wanna be with me”.


Why Choose:
I’ve got all the industry connections. Want to make a meaningful B2B connection? I’m the one for you.


What I’m Looking For:
I’m looking to connect with people and companies that are business minded. I find intelligence very attractive, so why not join the millions of experts sharing content with others in their field? More than anything I’m looking to grow my professional network of over 450 million people and am seeking someone who wants to do the same.

About:
Ok people, I’m the one you’ve been searching for, Google Plus. I’m super into being involved in Communities and I’m a big collector.


Why Choose:
I can help you get noticed and reach out to the right people. My parent, Google, is the top search engine in the world. Anything you want me to share, they share too! How cool is that?


What I’m Looking For:
Like I said, if you post with me, Google can help you show up in search results. I want to grow my social circle, and if you would like to be a part of that I can help you get discovered. I don’t mean that I’m looking for people that want to become famous. What I really like is people that want to help others find things that are relevant to their interests. In a sea of 100 billion searches a month that can be tough, but together, we can make it happen!

Use social media to benefit you.

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